If you have been paying attention, then you already know that we spent our NYE at Epic. But we haven’t shared probably the most exciting part of the evening: dressing Joan Erakit, the style writer of the popular TheBrownGirlFiles blog!
A couple of weeks ago we found out that Joan was hosting the Mystique 2012 event at Epic, so we literally jumped at the chance to design a custom garment for her to dazzle the crowd with and ring in the new year. We met Joan and her management, Secrets Fashion Agency, for a business meeting to discuss inspirations, drink cocktails and plan for the holiday event. After our meeting, we presented her with 4 sketches (varying from separates, body-con, minis) and we narrowed it down to a floor length asymmetrical gown.
One of the most enjoyable parts of working with Joan as a client is that she was so easy-going and really trusting of our vision. She definitely had her own ideas but she was also not afraid to be sexy. What started off a simple sketch transformed into a killer sexychic party gown. And you know what– Joan totally rocked it. Effortlessly!