Epic NYE Outfit for Joan Erakit, TheBrownGirlFiles

If you have been paying attention, then you already know that we spent our NYE at Epic. But we haven’t shared probably the most exciting part of the evening: dressing Joan Erakit, the style writer of the popular TheBrownGirlFiles blog!

A couple of weeks ago we found out that Joan was hosting the Mystique 2012 event at Epic, so we literally jumped at the chance to design a custom garment for her to dazzle the crowd with and ring in the new year. We met Joan and her management, Secrets Fashion Agency, for a business meeting to discuss inspirations, drink cocktails and plan for the holiday event. After our meeting, we presented her with 4 sketches (varying from separates, body-con, minis) and we narrowed it down to a floor length asymmetrical gown.

One of the most enjoyable parts of working with Joan as a client is that she was so easy-going and really trusting of our vision. She definitely had her own ideas but she was also not afraid to be sexy. What started off a simple sketch transformed into a killer sexychic party gown. And you know what– Joan totally rocked it. Effortlessly


We loved this collaboration and would love to work with Joan and SFA again in the future– Thanks, Ladies! More photos from the event can be found here and on our facebook page.


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